If you ask my concept I would say there are lots of good expectations for you to try to reach Latin American Markets. New retail trends are becoming popular nowadays, and people are starting to realize the importance of having a store that motivate the sale by offering a combination of good products, amazing design and an unique style.
However it is important for you to have in mind, that this is still a growing market and mass products combined with good prices is what really influences the consumer to go out there and shop.
You can find beautiful boutique type of stores, which are full of trendy products most with high prices, reaching just a small percentage of the market. One also finds retail chains that carry a variety of brands and products with different price ranges, targeting people with moderate-high income. However, what I really see missing here is a true combination of products with experience that can be offered by active demonstrations and cooking classes.
Here is the opportunity for you as a provider to bring your brand and product, accompanied by an education program that can persuade consumers to get the product and learn more!.
There is always space for more, and this is the time for your brand to conquer this niche Market in Latin America.